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Hunt the Truth: Difference between revisions

From Halopedia, the Halo wiki

(Also, Luther Mann needs to be updated)
(A lot of reworking was done here. This page is easier to work with now when Season 2 pops by.)
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<div class="floatright"><youtube width="400" height="250">V9D2HzbT9Pc</youtube></div>
[[File:Hunt the Truth avatar.png|thumb|250px|The avatar used on the ''HUNT the TRUTH'' SoundCloud profile]]
{{Quote|What seems like the end, is only the beginning.|Tagline<ref name ="Official Tumblr"/>}}
{{Quote|What seems like the end, is only the beginning.|Tagline<ref name ="Official Tumblr"/>}}
'''''Hunt the Truth''''', stylized as '''''HUNT the TRUTH''''' or the hashtag '''''#HUNTtheTRUTH''''', is an ongoing marketing campaign made by ''[http://www.ayzenberg.com/ Ayzenberg Group]'' for the upcoming release of ''[[Halo 5: Guardians]]''<ref name="Official Tumblr">[http://huntthetruth.tumblr.com/ '''"Hunt the Truth":''' ''Official Tumblr'']</ref>, hosted on the popular microblogging and social networking site [http://www.tumblr.com Tumblr]. After a countdown ending on Sunday, March 22, 2015 at 6:00PM PST, the site displayed the ''"Halo 5 Bullet"'' trailer, as well as acting as the front page of journalist [[Benjamin Giraud]]'s hunt for the truth about the story of [[John-117|Master Chief]]. Over the course of Season 1, Giraud updated the site weekly with his "part docu-diary, part audio archive" until [[Electronic Entertainment Expo|E3 2015]] in June 14th, 2015.<ref name="wire">[http://news.xbox.com/2015/03/games-halo-5-guardians-bullet-trailer '''Xbox Wire''' - ''Ominous Halo 5: Guardians Teaser Casts a Shadow on Humanity’s Greatest Hero'']</ref><ref name="wire2">[http://news.xbox.com/2015/05/games-hunt-the-truth-podcast-episode-8?utm_source=dlvr.it&amp;utm_medium=twitter '''Xbox Wire''' - ''Halo 5: Guardians #HuntTheTruth - Has the Master Chief Gone AWOL?'']</ref> Season 2 will begin sometime in September, 2015.<ref>[https://twitter.com/DustStorm/status/619566371710472193 '''San Diego Comicon 2015''']</ref>
'''''Hunt the Truth''''', stylized as '''''HUNT the TRUTH''''' or the hashtag '''''#HUNTtheTRUTH''''', is an ongoing marketing campaign made by ''[http://www.ayzenberg.com/ Ayzenberg Group]'' for the upcoming release of ''[[Halo 5: Guardians]]''<ref name="Official Tumblr">[http://huntthetruth.tumblr.com/ '''"Hunt the Truth":''' ''Official Tumblr'']</ref>, hosted on the popular microblogging and social networking site [http://www.tumblr.com Tumblr]. After a countdown ending on Sunday, March 22, 2015 at 6:00PM PST, the site displayed the ''"Halo 5 Bullet"'' trailer, as well as acting as the front page of journalist [[Benjamin Giraud]]'s hunt for the truth about the story of [[John-117|Master Chief]]. Over the course of Season 1, Giraud updated the site weekly with his "part docu-diary, part audio archive" until [[Electronic Entertainment Expo|E3 2015]] in June 14th, 2015.<ref name="wire">[http://news.xbox.com/2015/03/games-halo-5-guardians-bullet-trailer '''Xbox Wire''' - ''Ominous Halo 5: Guardians Teaser Casts a Shadow on Humanity’s Greatest Hero'']</ref><ref name="wire2">[http://news.xbox.com/2015/05/games-hunt-the-truth-podcast-episode-8?utm_source=dlvr.it&amp;utm_medium=twitter '''Xbox Wire''' - ''Halo 5: Guardians #HuntTheTruth - Has the Master Chief Gone AWOL?'']</ref> Season 2 will begin sometime in September, 2015.<ref>[https://twitter.com/DustStorm/status/619566371710472193 '''San Diego Comicon 2015''']</ref>
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== Supplementary marketing campaigns ==
== Supplementary marketing campaigns ==
=== Bullet Trailer ===
:"''It’s time to #HUNTtheTRUTH.''"
<div class="floatright"><youtube width="400" height="250">V9D2HzbT9Pc</youtube></div>
On the same day the audio drama started. A bullet trailer was released. The trailer had a bullet shot out of an [[SRS99-S5 AM sniper rifle]] that rotated with several words on it finally ending up though the Master Chiefs visor. On the Hunt the Truth Blog you can slow down the trailer to see clearly the words on the Bullet and with each turn the bullet reads: ''SON, ABDUCTEE, VICTIM, ORPHAN, RECRUIT, SOLDIER, WARRIOR, ALLY, HERO, SAVIOR, TRAITOR''. An image of this is shown in the gallery below.
=== Live-action trailers ===
=== Live-action trailers ===
{{Main|All Hail|The Cost}}
{{Main|All Hail|The Cost}}
:"''There are 2 sides to every story. ''"
:"''There are 2 sides to every story.''"
Two live-action trailers were released on Sunday, March 29th, 2015 as part of the marketing campaign.
Two live-action trailers were released on Sunday, March 29th, 2015 as part of the marketing campaign.


=== Halo 5: Guardians cover art puzzle ===
=== Hunt the Truth Voice ===
<div class="floatright"><youtube width="400" height="250">OUdh9kZhFtQ</youtube></div>
On April 24, 2015, four popular Halo YouTubers - Halo Follower, ReadyUpLive, ChiefCanuck, and Halo Canon - uploaded a video detailing that community  members would have the option to record their voice to be used in an episode of Hunt the Truth. The deadline was April 27, 2015. The voice clips appeared in Season 1 Episode 6 and the Message from Sully Blog Post.
Between Saturday, April 25 and Tuesday, April 28, 2015 ''Halo'' fans from around the world searched for 117 pieces of an image. These pieces of the image were found in emails from Microsoft, Twitch, YouTube videos, and Xbox.com before the puzzle was completed revealing the final ''Halo 5: Guardians'' cover art. Coincidentally, Rob Semsey, senior communications manager for the ''Halo'' franchise, claimed that the puzzle was completed at 1:17 pm PST.<ref>[https://twitter.com/RobSemsey/status/593166980380692480 '''Twitter''': ''RobSemsey (According to my sources, the Halo 5: Guardians cover art puzzle (which consisted of 117 pieces) was solved at 1:17pm PT.)'']</ref> Shortly after the puzzle's completion an animated version of the poster was uploaded to YouTube featuring some of the ''Halo 5: Guardians'' soundtrack.<ref name="XboxWireCover">[http://news.xbox.com/2015/04/games-halo-5-art-reveal-april '''Xbox Wire''': ''Halo 5: Guardians Covert Art'']</ref>
{{Clear}}


=== Hunt the Signal ===
=== Hunt the Signal ===
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}}
}}


==Voice cast==
==Season 1 Voice cast==
*[[Wikipedia:Keegan-Michael Key|Keegan Michael-Key]] as ''[[Benjamin Giraud]]''<ref name="xwire">[http://news.xbox.com/2015/05/games-hunt-the-truth-podcast-episode-8 '''Xbox Wire''': ''Has the Master Chief Gone AWOL?'']</ref>
*[[Wikipedia:Keegan-Michael Key|Keegan Michael-Key]] as ''[[Benjamin Giraud]]''<ref name="xwire">[http://news.xbox.com/2015/05/games-hunt-the-truth-podcast-episode-8 '''Xbox Wire''': ''Has the Master Chief Gone AWOL?'']</ref>
*[[Wikipedia:Cobie Smulders|Cobie Smulders]] as ''[[Petra Janecek]]''<ref name="xwire"/>
*[[Wikipedia:Cobie Smulders|Cobie Smulders]] as ''[[Petra Janecek]]''<ref name="xwire"/>
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==Trivia==
==Trivia==
*With each successive turn, the bullet reads: ''SON, ABDUCTEE, VICTIM, ORPHAN, RECRUIT, SOLDIER, WARRIOR, ALLY, HERO, SAVIOR, TRAITOR''. An image of this is shown below.
*''Hunt the Truth'' establishes that ''[[Halo 2]]'''s cover art is actually an in-universe photograph captured and edited by Giraud.
*''Hunt the Truth'' establishes that ''[[Halo 2]]'''s cover art is actually an in-universe photograph captured and edited by Giraud.
*The circular symbols at the top of the Death Record are actually a modified form of [[w:c:tardis:Gallifreyan_(language)|Circular Gallifreyan]] from the British television show [[w:c:tardis:Doctor_Who|''Doctor Who'']].
*The circular symbols at the top of the Death Record are actually a modified form of [[w:c:tardis:Gallifreyan_(language)|Circular Gallifreyan]] from the British television show [[w:c:tardis:Doctor_Who|''Doctor Who'']].
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*The officer who authorized the "Notice of Violation" ticket is a reference to [[Frank O'Connor]], with both people sharing the same last name.
*The officer who authorized the "Notice of Violation" ticket is a reference to [[Frank O'Connor]], with both people sharing the same last name.
*Originally the Blog Post "The Twins" image had a typo "Background Nose". This was corrected a couple hours later to "Background Noise".
*Originally the Blog Post "The Twins" image had a typo "Background Nose". This was corrected a couple hours later to "Background Noise".
*On April 24, 2015, four popular Halo YouTubers - Halo Follower, ReadyUpLive, ChiefCanuck, and Halo Canon - uploaded a video detailing that community  members would have the option to record their voice to be used in an episode of Hunt the Truth. The deadline was April 27, 2015. The voice clips appeared in Episode 6.


==Gallery==
==Gallery==
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File:H5 bullet.png|A graphic showing the successive frames of the Halo 5 "Bullet" teaser
File:H5 bullet.png|A graphic showing the successive frames of the Halo 5 "Bullet" teaser
File:Huntthetruth final.png|Halo 5 promotional art featuring Locke and John-117, displayed at the end of the "Bullet" teaser
File:Huntthetruth final.png|Halo 5 promotional art featuring Locke and John-117, displayed at the end of the "Bullet" teaser
File:Hunt the Truth avatar.png|The avatar used on the ''HUNT the TRUTH'' SoundCloud profile
File:Hunt the Truth Countdown.jpg|The countdown to the ''HUNT the TRUTH'' reveal on March 23, 2015
File:Hunt the Truth Countdown.jpg|The countdown to the ''HUNT the TRUTH'' reveal on March 23, 2015
File:H5G - Locke vs Chief.jpg|Locke and John-117
File:H5G - Locke vs Chief.jpg|Locke and John-117
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File:TtT-TwitterAd.jpg|An ad for Hunt the Truth with John-117.
File:TtT-TwitterAd.jpg|An ad for Hunt the Truth with John-117.
File:HtT-TwitterAd1.jpg|An ad for Hunt the Truth with Jameson Locke.
File:HtT-TwitterAd1.jpg|An ad for Hunt the Truth with Jameson Locke.
File:H5G-BlueTeam.jpg|[[Blue Team]] in the animated poster.
File:HTT Voice.png|Poster for voice actor submissions for Season 1 Episode 6.
File:H5G-TeamLocke.jpg|Locke's team in the animated poster.
File:HtT-Episode6sound.png|The hidden message in Season 1 Episode 6.
File:HtT-Episode6sound.png|The hidden message in Episode 6.
File:HtT-HunttheMasterChief.jpg|Hunt the Master Chief.
File:HtT-HunttheMasterChief.jpg|Hunt the Master Chief.
File:The_Twins.png|Original image of "The Twins" blog post, with the error "Background Nose".
File:The_Twins.png|Original image of Season 1 "The Twins" blog post, with the error "Background Nose".
File:HTT Voice.png|Poster for voice actor submissions for Episode 6.
File:Fero script.jpg|FERO's Season 1 script cover.
File:Fero script.jpg|FERO's Season 1 script cover.
</gallery>
</gallery>

Revision as of 10:00, September 6, 2015

Template:Newcontent

The avatar used on the HUNT the TRUTH SoundCloud profile

"What seems like the end, is only the beginning."
— Tagline[1]

Hunt the Truth, stylized as HUNT the TRUTH or the hashtag #HUNTtheTRUTH, is an ongoing marketing campaign made by Ayzenberg Group for the upcoming release of Halo 5: Guardians[1], hosted on the popular microblogging and social networking site Tumblr. After a countdown ending on Sunday, March 22, 2015 at 6:00PM PST, the site displayed the "Halo 5 Bullet" trailer, as well as acting as the front page of journalist Benjamin Giraud's hunt for the truth about the story of Master Chief. Over the course of Season 1, Giraud updated the site weekly with his "part docu-diary, part audio archive" until E3 2015 in June 14th, 2015.[2][3] Season 2 will begin sometime in September, 2015.[4]

Season 1

Main article: Hunt the Truth Season 1

Hunt the truth Season 1 started on March 22, 2015 and finished on June 14. It details the journey Benjamin Giraud did to discover the truth on the Master Chief.

Supplementary marketing campaigns

Bullet Trailer

"It’s time to #HUNTtheTRUTH."
<youtube width="400" height="250">V9D2HzbT9Pc</youtube>

On the same day the audio drama started. A bullet trailer was released. The trailer had a bullet shot out of an SRS99-S5 AM sniper rifle that rotated with several words on it finally ending up though the Master Chiefs visor. On the Hunt the Truth Blog you can slow down the trailer to see clearly the words on the Bullet and with each turn the bullet reads: SON, ABDUCTEE, VICTIM, ORPHAN, RECRUIT, SOLDIER, WARRIOR, ALLY, HERO, SAVIOR, TRAITOR. An image of this is shown in the gallery below.

Live-action trailers

Main articles: All Hail, The Cost
"There are 2 sides to every story."

Two live-action trailers were released on Sunday, March 29th, 2015 as part of the marketing campaign.

Hunt the Truth Voice

On April 24, 2015, four popular Halo YouTubers - Halo Follower, ReadyUpLive, ChiefCanuck, and Halo Canon - uploaded a video detailing that community members would have the option to record their voice to be used in an episode of Hunt the Truth. The deadline was April 27, 2015. The voice clips appeared in Season 1 Episode 6 and the Message from Sully Blog Post.

Hunt the Signal

Main article: Hunt the Signal

Hunt the Signal was an ARG related to Hunt the Truth in which teams of four competed on order to have characters in Halo 5: Guardians be created in their likeness.

Hunt the Master Chief

From Friday, May 15 to Sunday, June 14, 2015, a competition was held in Italy. Competitors had to fill in a registration form, and quickly answer five questions. The fastest eight competitors competed in a game of laser tag on June 28, 2015 for a copy of the Halo 5: Guardians Limited Collector's Edition.[5]

Appearances

Characters

Species

Organizations

Locations

Events

Weapons

Vehicles

Equipment and Technology



Season 1 Voice cast

Trivia

  • Hunt the Truth establishes that Halo 2's cover art is actually an in-universe photograph captured and edited by Giraud.
  • The circular symbols at the top of the Death Record are actually a modified form of Circular Gallifreyan from the British television show Doctor Who.
  • Giraud's "Notice of Violation" features a QR code. When scanned, the code redirects the user to the Hunt the Truth Tumblr page.
  • The officer who authorized the "Notice of Violation" ticket is a reference to Frank O'Connor, with both people sharing the same last name.
  • Originally the Blog Post "The Twins" image had a typo "Background Nose". This was corrected a couple hours later to "Background Noise".

Gallery

  • A graphic showing the successive frames of the Halo 5 "Bullet" teaser

    A graphic showing the successive frames of the Halo 5 "Bullet" teaser

  • Halo 5 promotional art featuring Locke and John-117, displayed at the end of the "Bullet" teaser

    Halo 5 promotional art featuring Locke and John-117, displayed at the end of the "Bullet" teaser

  • The countdown to the HUNT the TRUTH reveal on March 23, 2015

    The countdown to the HUNT the TRUTH reveal on March 23, 2015

  • Locke and John-117

    Locke and John-117

  • A grid from the site

    A grid from the site

  • The subtle differences between the two live action trailers.

    The subtle differences between the two live action trailers.

  • An ad for Hunt the Truth with John-117.

    An ad for Hunt the Truth with John-117.

  • An ad for Hunt the Truth with Jameson Locke.

    An ad for Hunt the Truth with Jameson Locke.

  • Poster for voice actor submissions for Season 1 Episode 6.

    Poster for voice actor submissions for Season 1 Episode 6.

  • The hidden message in Season 1 Episode 6.

    The hidden message in Season 1 Episode 6.

  • Hunt the Master Chief.

    Hunt the Master Chief.

  • Original image of Season 1 "The Twins" blog post, with the error "Background Nose".

    Original image of Season 1 "The Twins" blog post, with the error "Background Nose".

  • FERO's Season 1 script cover.

    FERO's Season 1 script cover.

Sources

  1. ^ a b "Hunt the Truth": Official Tumblr
  2. ^ Xbox Wire - Ominous Halo 5: Guardians Teaser Casts a Shadow on Humanity’s Greatest Hero
  3. ^ Xbox Wire - Halo 5: Guardians #HuntTheTruth - Has the Master Chief Gone AWOL?
  4. ^ San Diego Comicon 2015
  5. ^ Hunt the Master Chief
  6. ^ Twitter - Xbox
  7. ^ a b c d e f g h i j k l Xbox Wire: Has the Master Chief Gone AWOL?

External links

Retrieved from "https://www.halopedia.org/index.php?title=Hunt_the_Truth&oldid=1138731"